Search Console Analyzer
Slice GSC performance data with custom segments and pivots.
GSC export CSV
Header: query,page,country,device,impressions,clicks,position
Pivot
| query | Imp | Clicks | CTR | Avg pos |
|---|---|---|---|---|
| hiking boots | 22,700 | 2,200 | 9.7% | 4.0 |
| trail running shoes | 8,000 | 1,020 | 12.8% | 5.3 |
| hiking boots beginners | 3,200 | 420 | 13.1% | 3.5 |
| backpack fit | 2,700 | 210 | 7.8% | 8.1 |
| sock guide | 1,900 | 140 | 7.4% | 7.5 |
Start here · What is this analyzer for?
Search Console stores performance rows: query, page, country, device, impressions, clicks, and average position. Teams export CSVs when they want spreadsheets not tied to the UI.
This tool accepts a CSV-shaped block with a fixed header row. It aggregates your chosen dimension and recomputes totals, CTR, and weighted average position.
It is privacy-friendly: processing stays in your browser. Paste exports from Search Console or practice files that follow the same columns.
When to use this tool
- Find your winning queries
Pivot by query and sort by clicks to see which phrases already earn traffic.
- Spot weak pages
Pivot by page and compare CTR versus position to notice titles that underperform expectations.
- Device or country splits
Pivot by device or country when you suspect mobile titles or international templates behave differently.
- Teach GSC basics
Use the bundled sample CSV to explain how aggregation changes when dimensions roll up.
Examples
Walk through these with the form above — they are practice scenarios, not live data.
Paste your export
Try this
Copy a GSC table export with header query,page,country,device,impressions,clicks,position and paste it into the text area.
What to look for
Check the headline totals, switch pivot to query, and confirm the highest click rows match what you see in Search Console.
Page-level diagnostic
Try this
Filter mentally to one URL by keeping rows for a single /blog/example path in the paste (or edit the CSV first).
What to look for
Pivot by query to list terms that single page ranks for and how CTR looks before you rewrite the title.
Short tutorial
Follow in order the first time you use the tool; later you can skip to the step you need.
- Step 1 — Export from Search Console
Use the Performance report, choose dimensions that match the header, and export as CSV or paste equivalent rows.
- Step 2 — Keep the header exact
The first line must be
query,page,country,device,impressions,clicks,positionin any case the tool normalizes to lowercase. - Step 3 — Paste and validate totals
Confirm impressions and clicks match your source file within rounding. CTR should be clicks divided by impressions.
- Step 4 — Pick a pivot dimension
Toggle query, page, country, or device depending on the story you need.
- Step 5 — Take insights back to briefs
Pair high-impression, low-CTR rows with title rewrites. Pair high-position, low-click pages with snippet experiments.
More detail
New here? Skim Start here first, then run one Examples scenario in the form above.
Search Console Analyzer does one job: slice GSC performance data with custom segments and pivots. It lives under SERP & Rankings on SEOToolkits, where the beginner idea is simple: SERP SEO studies the search results page itself: rankings, snippets, features, and what Google is rewarding.
FAQ
- Do you connect to my Google account?
- No. This tool only parses text you paste. No API keys and no Search Console authentication.
- Why is average position weighted?
- Weighted average uses impressions so a rare deep page does not skew the mean the same way a simple average would.
- Can I use semicolon-separated files?
- The parser expects comma-separated columns as shown in the sample. Re-export or convert delimiters first.
- What if a column is missing?
- Parsing looks up columns by header name. Missing columns produce empty keys and may drop rows. Fix the header row and try again.
Related tools
Same workflow cluster on SEOToolkits — open another module without leaving context.
GSC → Content Brief
Turn underperforming GSC queries into ready-to-write briefs.
GSC Cannibalization Tracker
Spot URL pairs competing for the same query in Search Console.
Keyword Gap Analyzer
Discover keywords competitors rank for that you miss.
SERP Competitor Tracker
Track which competitors share your top-ranking SERPs.